Construction Equipment Rental Business

Efforts to be “worksite-ready” and promote “rationalization of operations”.
Accomplishing rental’s mission as social infrastructure.

The construction equipment rental business accounts for over 90% of the net sales of the Kanamoto Group. Through this core business, Kanamoto helps customers rationalize their operations. Beginning with engineering works and construction, we provide services to address all of the worksite concerns we hear in the field.

A full line-up of approximately 500,000 rental items, available throughout Japan

Kanamoto owns approximately 460 different models and 500,000 rental items. Naturally, this includes various hand tools and construction equipment, such as dump trucks and hydraulic excavators. But Kanamoto also stands prepared with items to satisfy every demand, from temporary housing materials and structures to electrical generators. In addition to various models, we make sure we offer an ample selection of sizes, plus a broad range of optional items. At Kanamoto, we continually enhance our product lineup and provide complete support, and customers have come to rely on Kanamoto as their one-stop partner for all their equipment and parts procurement needs.

Creation of a thorough maintenance organization at every branch

With approximately 170 offices nationwide, and more than 360
locations for the Kanamoto Group as a whole, Kanamoto is continuing to add branches while strengthening its alliance strategy. Ensuring that each base in areas where the Company continues to expand is staffed with maintenance personnel who boast the highest technical skills is a key Kanamoto standard. Day in and day out, our maintenance employees conscientiously perform their activities to ensure equipment will demonstrate its peak operating performance. This thorough maintenance enhances the asset value of equipment sold in the used equipment market.
The clearance sale value of our construction equipment is raised even further by the fact Kanamoto selects construction equipment that is in use around the world. Of course, one criterion used equipment purchasers will rely on when selecting products is that the parts and maintenance systems available in other countries are similar to the networks established in Japan. In order to meet this requirement, Kanamoto selects the leading construction equipment manufacturers in Japan. We will continue to provide thorough maintenance and make strict rental equipment selections, and build the Kanamoto brand on both rentals and secondhand equipment.

Practicing “Rent to Sale” through flexible operating decisions

The essence of Kanamoto’s business model is to recover investment outlays through rental income following the introduction of equipment, which is ultimately disposed of through sales. One ongoing theme in the Company’s operations has been to boost profit margins by easing the depreciation burden and extending the useable life of assets. For models that enjoy robust demand in the second-hand market, however, Kanamoto must temper its response to global market conditions. As a result, the Company’s operations pivot on maintaining flexible assessments, attuned to circumstances, on whether to hold assets for the long term or to replace equipment relatively quickly.

From BtoB to BtoC

In cooperation with Komeri Co., Ltd., a major Japanese DIY company, Kanamoto is also developing its rental business targeting individual users. We have set up tool rental corners in eight Komeri Power Store branches, part of the do-it-yourself store network Komeri is developing, and stocked them with an ample equipment lineup ranging from tools for professional use to small construction equipment, to meet the needs of individual customers, small building contractors and farmers. Kanamoto is working to increase profit-making opportunities by expanding its business field from BtoB to BtoC..

Conforming to a range of needs with a full compen-sation system

Kanamoto has established a compensation system to fully protect customers against the risks of theft or an accident caused by its construction equipment and vehicles during the rental period. Moreover, in recent years, both the type of accidents that occur and the scope of compensation have grown more complex, generating increasingly diverse user needs. Kanamoto has responded by offering red-carpet service, including the assignment of inspectors to each region to reflect customer requests and perform investigations of compensation details.